HelloTV is a Dutch electronics retailer specializing in premium televisions and home entertainment solutions. With 13 stores across the Netherlands and a strong online presence, HelloTV is committed to delivering a tailored shopping experience. Their unique three-step approach ensures that every customer finds the perfect TV for their needs—whether they are gamers, sports enthusiasts, or movie lovers.

As an official dealer of top-tier brands, HelloTV guarantees high-quality products, expert advice, and competitive pricing. Customers can explore TVs in-store, receive personalized recommendations, and enjoy exclusive deals, ensuring they get the best entertainment setup for their home.

Creating a successful campaign means designing for every platform and format. From eye-catching display ads and high-performing Performance Max banners to engaging social media creatives and on-brand website visuals—each element plays a role in delivering a cohesive message. Below is a showcase of a single campaign, resized and optimized for different placements, ensuring a seamless and impactful brand experience across all channels.

Every campaign tells a different story. From high-impact Black Friday deals to regular promotions and exclusive brand collaborations, each campaign is crafted to maximize engagement and conversion. Some focus on HelloTV’s own sales, while others highlight special offers from top brands like Samsung cashback deals. This gallery showcases a variety of campaigns, each tailored to its audience and platform—demonstrating the power of strategic and visually compelling advertising.

Great packaging is more than just a box—it’s the first impression of a product. For HelloTV, I designed the packaging for key accessories, including HDMI cables, TV Foam, and TV wall brackets. Each design balances functionality with brand identity, ensuring clear communication of product benefits while maintaining a sleek and modern look. The result? Packaging that stands out on shelves and enhances the customer experience from the moment they pick it up.

Creating an engaging in-store experience requires both strategic design and practical execution. Working alongside Teamwork Interiors, I played a role in the measurements, TV and product placement, as well as designing the text and visual elements for the modular HelloTV service wall.

This multi-purpose display was designed to educate and inspire customers, showcasing the benefits of a calibrated vs. non-calibrated TV, demonstrating how HelloTV’s ultra-slim wall mounts enhance a room’s aesthetics, and even serving as a retail space to promote HelloTV’s warranty plans. The result? A visually striking, functional, and informative store display that elevates the shopping experience.